Are you using friction to your advantage to help you achieve your goals?
If you want to make something easier to do or more likely to occur—whether that’s innovation, collaboration, clear communication, client onboarding, etc.—then reduce friction.
If you want to make something more difficult to do or less likely to occur—whether that’s excessive meetings, constant interruptions and distractions, email overload, introducing needless red tape, etc.—then increase friction.
Once you start to notice how friction is currently showing up around you, you can understand ways to befriend friction.
Don’t fight friction, embrace it and consider where you might want to intentionally create it, especially when it comes to supporting yourself and your team in doing the hard right thing vs. the easy wrong thing.
Consider how you can use friction as a force for good.
