If you’re in the business of innovation, is your organization innovative?
If you’re in the business of learning, does your organization have a strong learning culture?
If you’re in the business of caring, is your organization committed to taking care of its people?
If you’re in the business of storytelling, does your organization shine in telling its own stories?
If you’re in the business of sustainability, does your organization embrace sustainable practices?
Whatever business you’re in, is your business in contradiction with itself?
It’s incredibly hard to earn and sustain the trust of both your team members and those you seek to serve if your business is not congruent inside and out.
