When we face a crisis, there is a willingness to experiment. An openness to test ideas that would have been a hard NO before. To embrace possibility and see if an uncharted path will accelerate us forward.
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Drive-thru testing for COVID-19.
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A massive and rapid shift to remote work, online education, and virtual happy hours.
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Compressing the vaccine development process.
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Committing to anti-racism.
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Programs to quickly get financial help to people who need it with initiatives like the Canada Emergency Response Benefit (CERB).
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Breweries producing hand sanitizer.
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Using swimming pool noodles as hats to enforce physical distancing.
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Embracing bubble hockey for the NHL playoffs.
The list goes on and includes an abundance of meaningful experiments and ideas.
Why in the absence of crisis are we often experiment-averse? What’s our habit of sticking to the default costing us?
